Social Media can be a powerful tool for small businesses to
start, build and grow their start-ups. Using social media, and doing it in a smart and effective way, can make the difference between a company’s success or failure.
Ron CallariI’m Ron Callari and I am a social media scientist. For
almost a decade now, I have been studying, assessing and analyzing how social media works. My features highlight the latest social media trends and innovations and I’ve consulted with small business owners, as to how social media can be leveraged most effectively in all types of industries.
In a world where we are barraged daily by data overload, I
try to cut through the clutter. In so doing, I focus on delivering new insights on how you can use and manage social media space to help with your business. My commentary is often off-center and humorous but hopefully always insightful as I draw analogies and connect the dots for better understanding.
Here is a sampling of some of my more popular posts:
Your comments and feedback are always welcome. If you're on Twitter, please give me a follow. If you need a friend, let's connect on Facebook and Google+! But in any event, please come back often!
Or you can sign up for future updates, by signing up for my feed: